👀 These custom audiences help you reach people who have visited your landing pages and re-target them through Facebook ads. Retargeting to the right audience is a must if you want to get more buyer and seller leads.
With custom audiences, you can advertise anything you want to those who have expressed interest in your services.
Follow the steps below to create a custom video audience:
- Go to your Audience panel by CLICKING HERE
- If you already have audiences, click the ‘Create Audience’ dropdown menu and select ‘Custom Audience’.
👀 If you don't have any audiences, you'll see audience creation buttons, rather than dropdowns. - Choose ‘Website’.
- We recommend editing the ‘in the past # days’ field and enter 180 days. This is the number of days you want people to remain in your audience after meeting the website traffic criteria you specified.
- Name your audience.
- Click ‘Create Audience’.
🎯 NOTE: Facebook will start matching the information from your pixel with Facebook profiles so that you can create retargeting ads.
CLICK HERE to Create Ads with Your Custom Audiences
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